Privacy Policy

Privacy Policy for Aplenas

Last Updated: July 6, 2025

Aplenas KIG (“we,” “us,” “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website https://aplenas.ch and use our services.

  1. Who We Are (Data Controller)

The entity responsible for processing your personal data (known as the “Data Controller”) is:

  • Legal Name: Aplenas KIG
  • Legal Form: Kollektivgesellschaft (General Partnership)
  • Commercial Register Number: CHE-371.194.497
  • Registered Address: Maneggstrasse 33, 8041 Zürich, Switzerland
  • For privacy-related questions, you can contact us at:

  1. What Personal Data We Collect and Why

We collect different types of personal data for the following purposes:

  • When you browse our website: We automatically collect certain technical information to ensure the security and proper functioning of our site. This data includes your IP address, browser type and version, and operating system.
  • When you use contact forms: When you use a contact form on our site, we collect the data you provide, which includes: your name, email address, phone number, and the content of your message, in order to respond to your inquiries and provide support.
  • When you register on our site: When you create an account, we store the personal information you provide in your user profile, which includes: your name, address, age, and email address. If you register as a merchant, we also collect information about “the type of store you wish to open with us” to customize your experience and our services.
  • When you conduct a financial transaction: When you make a purchase on our site, your payment data is processed by our secure payment gateways (Stripe, PayPal). We do not store your credit card details on our servers.
  • Analytics Data: We use services like Google Analytics, Google Search Console, and WP Statistics to understand how visitors interact with our website in order to improve it and enhance the user experience. We collect anonymized or pseudonymized data about pages visited, duration of visit, and general geographic location.

  1. Cookies and Tracking Technologies

We use cookies to improve your experience on our site. You can control cookies through your browser settings and our cookie consent banner.

  • Necessary Cookies: Essential for the website to function (e.g., cookies for payment processing and user login).
  • Performance & Analytics Cookies: We use Google Analytics cookies to understand how our site is used and to improve its performance.
  • Marketing Cookies: We use tools like Mailchimp, which may use tracking technologies (like pixels) in emails to measure the effectiveness of our marketing campaigns.

  1. Legal Basis for Processing

We process your personal data based on the following legal grounds:

  • Consent: When you subscribe to our newsletter or agree to the use of non-essential cookies.
  • Contract: When you create an account or make a purchase, as processing is necessary to fulfill our contractual obligations.
  • Legitimate Interest: For processing data for security purposes, analyzing site performance, and responding to your inquiries.
  • Legal Obligation: To retain records of financial transactions to comply with Swiss tax and accounting laws.

  1. Who We Share Your Data With

We do not sell your personal data. We may share your data with trusted third parties who help us operate our website and provide our services:

  • Web Hosting Providers: We use Hostinger to host our website.
  • Analytics Providers: Google (for Analytics and Search Console) and the provider of the WP Statistics plugin.
  • Spam Prevention Services: We use Akismet to protect the site from spam.
  • Payment Providers: Stripe and PayPal to securely process payments.
  • Email Marketing Providers: Mailchimp to manage and send newsletters.

  1. International Data Transfers

Some of our service providers (such as Google, Stripe, PayPal, and Mailchimp) are US-based companies, and your data may be processed or stored on servers located outside of Switzerland and the European Union, particularly in the United States. Furthermore, our hosting provider, Hostinger, uses data centers in multiple locations worldwide. We ensure your data is protected during international transfers through approved legal mechanisms, such as Standard Contractual Clauses (SCCs).

  1. How Long We Retain Your Data

We retain your personal data only for as long as necessary to fulfill the purposes for which it was collected:

  • Contact form submissions: We retain these for 12 months to respond to and follow up on inquiries.
  • Analytics data: We retain this data for up to 26 months.
  • User account data: We retain this as long as the account is active. When an account is deleted, the associated personal data is removed.
  • Financial transaction data: We retain invoice and payment records for 10 years to comply with the requirements of the Swiss Code of Obligations.

  1. Your Data Protection Rights

You have several rights regarding your personal data. These include:

  • The right to access: You can request a copy of the personal data we hold about you.
  • The right to rectification: You can request the correction of any inaccurate or incomplete data.
  • The right to erasure (“right to be forgotten”): You can request the deletion of your personal data, subject to our legal obligations to retain certain information.
  • The right to restrict processing: You can request that we limit the use of your data.
  • The right to data portability: You can request your data in a structured, machine-readable format.
  • The right to object: You can object to our processing of your data.
  • The right to lodge a complaint: You have the right to lodge a complaint with the competent supervisory authority, which in Switzerland is the Federal Data Protection and Information Commissioner (FDPIC).

To exercise any of these rights, please contact us at: info@aplenas.ch.

  1. Data Security

We take reasonable technical and organizational security measures to protect your data from unauthorized access, alteration, disclosure, or destruction. This includes the use of SSL encryption, firewalls, and access controls.

  1. Updates to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. We will post any changes on this page and update the “Last Updated” date at the top

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